Certificate in Public Relations
As media continues to evolve, organizations are taking control of their own messaging, and they need skilled communicators to lead the way. The undergraduate certificate in public relations at IU Indianapolis gives you hands-on training in PR, journalism, and mass communication, preparing you to shape stories that matter.
You’ll sharpen your writing, editing, visual storytelling, and digital media skills while building research techniques, critical thinking, and technical know-how that employers demand. With expert faculty, real-world internships, and collaborative projects like communications plans and PR campaigns, you’ll graduate with confidence—and a portfolio that sets you apart.
Modern PR is about more than a press release. It’s about building trust, managing reputation, and creating meaningful connections between organizations and their audiences. Whether you're crafting a social media strategy, responding to a crisis, or launching a campaign, you’ll be at the center of how stories are shaped and shared.
Graduates find success in PR firms, corporations, nonprofits, government agencies, health and life sciences, and beyond. Whatever career path you choose, you’ll be equipped to communicate ethically, strategically, and effectively.
What You’ll Learn
- Core principles of public relations: media, employee, and community relations
- Legal and ethical foundations of public communication
- Digital and print design basics
- Clear, persuasive writing across platforms
- How to research and evaluate PR campaigns
- Strategies for job searching in the PR field
Certificate in Journalism
This undergraduate certificate is perfect for students who want to explore journalism and mass communication media while majoring in another field.
You’ll get professional training in journalism and mass communication, including:
- Writing, reporting, and editing for digital and print media
- Visual storytelling and multimedia production
- Social media strategy and emerging communication technologies
- Research, critical thinking, and collaboration
Career-ready
These aren’t just journalism skills—they’re versatile career skills. You’ll learn how to break down complex ideas, connect with all kinds of audiences, and keep up with the pace of today’s media world.
- News and media: reporting, editing, photography, podcasting
- Public relations, advertising, and social media management
- Government, education, law, nonprofits, and international relations
No matter your major—business, political science, sociology, or something else—adding journalism to your skill set helps you stand out.